Marketing services for Catering

Venue recommendations are valuable, but they only reach couples who have already booked that specific venue and asked the coordinator for a supplier list. Every couple researching venues before they've booked, every couple whose venue doesn't offer a supplier list, and every corporate or private client is invisible to that channel entirely. This reaches the people your venue relationships never will.

Instagram is brilliant for showing off your food once someone already knows you exist, but it's a poor discovery tool for someone actively planning an event and searching with intent. Search is where people go when they've decided to book a caterer, not when they're scrolling. We focus on catching people at that decision point.

That's a relationship-building process between you and venue coordinators, and it's not something we do directly. What we can do is make sure that when a coordinator or a couple does search for you by name, or searches for caterers who work at that venue, what they find backs up the recommendation.

The point is everything outside those Saturdays. Corporate catering, weekday private dining, winter events, and off-peak weddings (Fridays and Sundays are far easier to fill than Saturdays) are all searches happening year-round that your current booking pattern isn't capturing.

Timing and simplicity. We build a process that asks at the moment the event feels most vivid, usually a few days after, with a link that takes seconds to use. Most couples are genuinely happy to leave one; they just need to be asked at the right moment in the right way.

Yes, and for a lot of catering businesses this is the biggest untapped opportunity, since it evens out the seasonal feast and famine that weddings create. Office managers and event organisers search very differently to couples, and we build the pages and campaigns specifically for that audience.

It matters, because catering is such a visual sale. We'll tell you honestly if this is holding you back, and can point you toward what's needed, but we won't build a page around stock imagery that doesn't represent your actual food.

We make sure allergen and dietary information is clearly presented and easy to find, which matters both for compliance and because it's one of the first things a nervous host or event organiser checks before enquiring. The specific legal wording and compliance sign-off remains with you.

Those platforms put you in a directory alongside every competitor bidding for the same enquiry, often on price. This builds your own visibility, so people find you directly rather than comparing you in a list where the caterer with the lowest quote usually wins the click.

Google Ads can start producing enquiries within the first couple of weeks. SEO and Google Business Profile work build over two to four months, which lines up well with the typical booking lead time for weddings and larger events, meaning the timing tends to work in your favour rather than against it.

No. We work month to month. If the enquiries aren't coming through, you're free to walk away.

You'll see enquiries and bookings, not clicks or impressions dressed up to look impressive. If a report can't tell you whether it made you money, we don't think it's worth sending.