Marketing services for Painting & Decorating
⭐ Our Latest Client Got 100+ Enquiries Last Month ⭐
More of the right jobs, fewer quiet spells, and customers who care about quality not just price
You do not need more tyre-kickers asking for a price and going with the cheapest quote. You need a consistent flow of customers who want the job done properly.
What we actually do for painting and decorating businesses
Google Ads management
Campaigns structured around the searches decorators actually get booked from. Interior decorating, exterior painting, wallpaper hanging, commercial decorating, and emergency prep work. We write ads that pre-qualify enquiries and manage negative keywords so you are not paying for searches that waste your time.
Local SEO
Getting you found in Google Maps and the organic results for decorating searches in your area. We build location-specific pages, manage your citations, and produce content that earns rankings over time without paying per click.
Google Business Profile optimisation
Your GBP listing is often the first thing a potential customer sees before they ever visit your website. We optimise it fully, keep it active with posts and photos, and make sure your reviews are building consistently.
Website design and development
A fast, mobile-optimised website that does the job of converting curious visitors into actual enquiries. Clear service pages, a straightforward contact form, and nothing that gets in the way of someone picking up the phone.
Review generation
Most decorators do brilliant work and still only have a handful of Google reviews because nobody thinks to ask at the right moment. We build that process into your follow-up so reviews arrive without you having to chase.
How A Tree Surgeon Got 100+ Enquiries A Month
Take a look at a tree surgeon here who managed to get 100 enquiries last month with our ads and seo work which you can see below
Why decorators cannot afford to ignore Google
The painting and decorating market is crowded at the local level. Every town has a handful of experienced decorators and a longer tail of sole traders and part-timers who keep prices low and availability high. For a homeowner who does not have a personal recommendation, Google is how they choose who to call.
The problem is that showing up on Google does not happen by accident. It requires a properly built website, a claimed and optimised Google Business Profile, consistent local SEO work, and usually some paid advertising to compete with decorators who have already been investing in this for years.
Most of the painting and decorating businesses that come to us are doing good work and have strong reputations locally, but they are invisible to anyone who does not already know them. Their website might be outdated or built by a family friend. Their GBP listing might be unclaimed or sitting with two reviews from three years ago. Their competitors, sometimes less experienced, are showing up first because they have done the groundwork online.
The other issue is seasonality. Exterior work slows in winter. January is typically soft. Without a consistent digital presence generating enquiries, those slow periods become genuinely stressful rather than just manageable. A well-run Google Ads campaign can be adjusted for seasonality, turned up when you want more work and managed down when your books are full. It gives you a lever that word of mouth simply does not.
Other Tradesmen We Do Marketing Services For
Take a look at our other locations and other Industries we provide Professional Digital Marketing services for here
Frequently asked questions
Google Ads can start generating enquiries within days of a campaign going live, provided the targeting and landing page are set up correctly. Local SEO takes longer, typically three to six months before you see meaningful movement in the organic results. Most clients run both alongside each other: ads for immediate enquiries and SEO for long-term visibility.
Word of mouth is one of the best sources of work a decorator can have, but it is also completely outside your control. If the referrals slow down, your pipeline slows with them. Digital marketing runs alongside your existing reputation rather than replacing it, and it means you are not entirely dependent on the goodwill of past customers to keep your diary full.
Yes. We offer both as standalone services. Many clients start with Google Ads to get enquiries moving quickly and add SEO later. Others already have some online presence and want to focus on organic growth. We will give you an honest view on what is likely to work best for your specific situation.
That depends on how we target the campaigns. If you want interior decorating jobs in a specific town, we build campaigns around that. If you want commercial contracts or exterior work in a wider radius, we target accordingly. The goal is never just more enquiries; it is more of the right enquiries for the work you actually want to do.
Pricing depends on the services involved, your location, and how competitive the local market is. Google Ads requires a management fee plus your own ad spend budget, which you control directly. We will give you a clear cost breakdown before anything starts and there are no hidden fees.
No. We do not tie clients into long-term contracts. You are free to stop at any point. We would rather keep clients because the work is producing results than because they are locked in.
Not necessarily. We will look at your existing site as part of the initial audit. If it is loading quickly, is optimised for mobile, and converts visitors into enquiries effectively, we will work with it. If it is holding your results back, we will tell you that honestly and discuss options.
We build a simple follow-up process that removes the awkwardness. After a job is completed, a short message goes out to the customer with a direct link to leave a review. The timing and wording are designed to feel natural rather than pushy. Most customers are happy to leave one when it is made easy for them.
We work with painting and decorating businesses across the UK. Our team is based in Hampshire and we have strong local knowledge across Surrey, Hampshire, and the South East, but our approach works for decorators in any location.
We focus on trades and service businesses rather than trying to work across every industry. That means we understand the seasonality, the local competition, and the type of customer a decorator wants to attract. We also measure success in enquiries, not in traffic or impressions. If you are not getting calls and form fills, we do not consider that a good result regardless of what the other numbers say.